Louis Schena & Chitresh Sharma
Wed, 25 May 2016
Louis Schena & Chitresh Sharma graduated from The University of Strathclyde with Masters Degrees in International Marketing. They are now the Founders and CEO’s of Swipii, an innovative digital loyalty program that customers can use at multiple local businesses. They launched in May 2014 and are working on their business full time.
How Swipii got started
Louis and Chitresh came to Scotland to study at the University of Strathclyde. They met during their one year course and started to develop an idea together for a website and app that would help students who were new to a city, discover which nightclubs to go to. The idea changed as they spoke to people in the industry but they always wanted to support local businesses.
What happened next
Louis and Chitresh secured investment from a local technology entrepreneur and began to develop a business plan with guidance from Business Gateway and Strathclyde Entrepreneurial Network. They also set up their first office with help from Digital Enterprise Glasgow (DEG). In 2014, they won SIE’s New Ventures Competition and were awarded £10,000
Swipii officially launched late May 2014 and was successful from the start. Within the first few months, thousands of users signed up and 45 local merchants bought into the program.
Louis and Chitresh allowed local business owners to compete against the national stores by giving them the right tools. They also hired their first employee to manage the marketing side of the business and allow them to concentrate on finishing the beta phase of Swipii.
Next steps for Swipii
Louis and Chitresh are continuing to expand Swipii. They already have 45 locations in Glasgow and plan to launch in 10 major cities within the UK. They also have future plans to expand internationally into Spain and Denmark initially.
If you want to find out more about Swipii or sign up, visit the website; www.swipiicard.com