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Case Study

Rebecca Pick

Founder and Managing Director , Pick Protection

Wed, 25 May 2016

Rebecca Pick is a graduate from the University of Strathclyde with an honours degree in Marketing & Enterprise. Rebecca is now the Founder and Managing Director of Pick Protection Ltd. The company’s first product is The Personal Guardian; a discreet, personal alarm which sends a GPS alert to the police and makes audio recordings of attacks.

How Pick Protection got started.

 

Rebecca was introduced to entrepreneurship when she took part in the University of Strathclyde Enterprise Pathway Programme in 2013. Alongside this, she began an internship with the Scottish Institute for Enterprise (SIE) encouraging fellow students to get involved in enterprise. Around this time, Rebecca discovered a woman in her apartment complex had been attacked by a stranger despite shouting for help. Rebecca was inspired to think about possible solutions which could help prevent similar attacks in future. She entered an early stage idea to the Young Innovators Challenge 2014 which is run by SIE on behalf of the Scottish Government and as part of the Scotland CAN DO framework. The competition encourages students to develop ideas that focus on social innovation within the community. Rebecca was selected as a final winner, received £2,500 prize money and was invited to take part in exclusive winner’s workshops to help further develop her idea.

 

“If you’ve got an idea, there’s no harm in applying, you’re not going to lose out on anything…More importantly you get access to the business advisors and all the support that SIE has to offer. It’s such an opportunity, everyone should take it.”Rebecca Pick

 

What happened next

Rebecca continued to work on her idea, testing prototypes and refining her business plan. She also consulted Strathclyde Police which led her to add a microphone and recording equipment to the device which could potentially be used to provide evidence in a trial. Rebecca then entered Converge Challenge Kickstart Category in September 2014, winning £1,500 and the undergraduate Santander Universities Entrepreneurship Award, winning £5,000. Not only did the competitions give Rebecca a financial boost, but also gave her the confidence to continue.

 

“It’s really helpful to talk through my idea with everyone, getting feedback, making connections and sharing contacts.”Rebecca Pick

 

Rebecca was invited to join the University of Strathclyde’s Rising Star Programme in 2014, which helps with office space and further support. During her time in the programme, Rebecca decided to pursue her business full time. She was then invited to pitch to angel syndicate, Gabriel Investments. Rebecca secured investment of £60,000 to take her first product, The Personal Guardian, to market. Gabriel Investments allocated her a business mentor, Les Gaw, who shared his business experience, knowledge and contacts to help the business grow further. Rebecca secured further funding and support from the Converge Challenge in September 2015. She was selected as the third prize winner making her the first undergraduate student to have won a Converge Challenge award.

 

Next steps for Pick Protection

Pick Protection is now accepting preorders within the UK for the Personal Guardian. Rebecca plans to extend orders to customers in Europe in the near future. Rebecca is currently receiving guidance and support from Scottish Edge as she enters the semi-final of the competition. If selected, Rebecca could receive funding of up to £100,000 and a package of further support.

Rebecca is a fantastic success story. She is a great example of a young entrepreneur who has successfully worked with the multiple support channels available in Scotland to gain the necessary funding and support to turn her idea into a full time business venture.

 

“It’s great waking up and working on my own business every day. I get to work on something I am really passionate about.”Rebecca Pick

 

If you would like to find out more about Pick Protection or the Personal Guardian, visit the website; www.pickprotection.com