Carole Smillie of DiaryDoll talks to students at the SIE Student Enterprise Summit 2016 about how she started her own venture and the experiences that she has had in business.
Carol Smillie is one of TV’s best known faces. From her early career on Wheel of Fortune to the BBC’s CHANGING ROOMS, which earned her invitations to Buckingham Palace, Downing Street , and many awards. Other shows quickly followed including winning 5th place in Strictly Come Dancing. She has published her own book, ‘Carol Smillie’s Working Mum’s Handbook’ and pre and post natal fitness DVD “Changing Shape’. Carol has written columns for Woman’s Own, The Sunday Times and has even turned her hand to comedy with two sell-out tours.
In 2012, Carol joined forces with good friend, Annabel Croft to enter the world of business. Annabel is a former British No.1 champion, who won the girls’ singles at Wimbledon in 1984. Since she stopped playing, she has established herself as one of the world’s top tennis broadcasters.
Carol and Annabel launched their own award winning brand ‘DiaryDoll’ bringing a completely new and innovative solution product for women to market. DiaryDoll continues to go from strength to strength; the pretty clever pants with a secret waterproof panel for life’s little leaks are revolutionising the lives of women all over the world.